Custom software development
Your business outgrew its spreadsheet.
SAFIA Solutions designs and builds CRMs, billing and commission systems, dashboards, integrations and AI agents for businesses with a sales team, operations and customers that no longer fit in a spreadsheet. A small team of partners, working remotely with clients in the United States and Latin America.
Sounds familiar?
- Leads come in from Instagram, WhatsApp and ads, and every rep logs them wherever they can.
- Sales reports are built by hand at the end of the month and never match what was collected.
- Commissions, installments and due dates live in three different spreadsheets.
- You tried an off-the-shelf CRM and your team went back to the spreadsheet.
What we build
Each service has a detailed page in Spanish.
- Custom CRMLeads, pipeline, calls, sales, installment billing, commissions and a daily report per rep. Each role sees only what they need.
- Billing and commissionsInstallments, due dates, reminders, and commissions calculated when the payment is collected, not when the sale is made.
- Dashboards and KPIsGoals with a daily pace, month-end projection, funnel, CAC and ROAS.
- Operations and documentsStaff, invoicing, payments, costs and real net profit. Payslips, invoices and contracts with a record of who uploaded, who signed and when.
- AI agentsCustomer service agents (for example on WhatsApp) that don't make up data and hand off to a person when they aren't sure. We measure running costs before launch.
- IntegrationsCalendly, ManyChat, WhatsApp, Meta Ads, Fathom, Discord, payment providers and Zapier.
- Software auditsWe review your own or third-party systems flow by flow, number by number and role by role, and document everything.
- Websites and brandingWebsites, landing pages and visual identity, fast and connected to your CRM.
What's already working
- Industrial manufacturer in Mexico. Production orders with priorities and alerts, WhatsApp customer service, KPI dashboards and the company website.
- High-ticket services company. CRM with post-sale onboarding, installments, cash collected, CAC and ROI, connected to Discord. Delivered in one week.
- Medical practices in Colombia. An agent that answers patients, including after hours, operated by SAFIA as a monthly service.
- Financial content creator. An assistant that won't answer when it isn't sure of a fact and hands off to a person.
- SAFIA OS (our own product). Connects every sale to the Instagram post that brought it in.
How we work
- Discovery. We learn how your team works today, which tools it uses and where time or money gets lost.
- Written scope. You get what we'll build, in which stages and what's left out.
- Short iterations. AI-assisted development with human review and QA. You validate every round.
- Audit before delivery. We test with real data loaded, flow by flow and role by role.
- Launch and evolution. We put it in production, monitor it and keep improving it as your team uses it.
Our terms
- Tools, data and access stay in your company's name.
- We sign an NDA before we see a single piece of your data.
- Third-party licenses and AI usage are billed to you, and we say so in the proposal.
Frequently asked questions
Do you work with companies in the United States?
Yes. We are a remote team based in Argentina and work with clients across the United States and Latin America. Meetings are on video calls and our working hours overlap with US time zones.
Do you work in English?
Yes. We can run the project, the documentation and the software itself in English, Spanish or both.
How much does custom software cost?
It depends on what needs to be built. We quote after a discovery call, with a written scope split into short stages, so you know what you pay for in each one. Third-party licenses and AI usage are billed to you, and we spell that out in the proposal.
How long does it take?
A focused system can be running in one or two weeks: we delivered a CRM with installments and reports in one week. Projects covering several areas take longer. We always work in stages, so you start using parts before the end.
Who owns the code and the data?
You do. Tools, data and access are in your company's name from day one.
Do you sign an NDA?
Yes. We sign a non-disclosure agreement before we see a single piece of your data.
Tell us what you need to fix.
We reply with specific questions and, if it makes sense, a proposal with a written scope.